3 Things To Do If You Are Serious About Your Career from Top Millennial Money + Career + Lifestyle Blog, She Makes Cents

3 Things To Do To Advance Your Career

Published on July 26, 2018August 1, 2018 by Danielle YB VasonLeave a comment

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Have you ever noticed that people often refer to the journey of career mobility in the linear sense? Think career path and/or the illustrious career ladder. They both direct you to go forward which is interesting because sometimes the best moves for one’s career advancement is lateral and then upward? Melissa Kirsch, author of the book The Girl’s Guide: Getting the Hang of Your Whole Complicated, Unpredictable, Impossibly Amazing Life (a must read for 20-something women) explains it in one of the most realist descriptions I’ve heard. According to Kirsch, “Your career path isn’t a one-way paved highway that you whiz down on cruise control; it’s more like a windy trail through a brambly thicket for which you might even have to buy new shoes”. Regardless of what symbol you use to represent the odyssey of your career, there are some things and people who make trekking through the brambly thicket of vocational exploration a more intentional experience.

Find A Mentor

A mentor is a trusted and experienced advisor that is personally invested in your success. The operative words here are trusted and experienced. Many people assign these roles to public figures and online influencers, but the best mentor-mentee relationships are often formed through an established relationship between two people. Forbes contributor and General Counsel for Paypal, Louise Pentland agrees, stating, “the common thread through all of my most successful mentorships have been that my mentor and I had a friendship first. It’s difficult to ask someone to be your mentor if they don’t know who you are because a mentorship needs to be about connection, chemistry, and trust”. When choosing a prospective mentor, be intentional, selective, and concise.

Very few successful people got to the top alone because they were smart enough to find someone to guide and advise them along the way. But finding a mentor is only 1/3 of your to-do list here today. You also need someone to advocate on your behalf. This person, ladies and gentlemen, is known as a sponsor and his or her role and responsibility is very different from that of a mentor.

Identify Those Who Act As Your Sponsor & Nurture That Relationship

I remember suggesting to a mentee of mine who was about to graduate college that she should identify someone who could be a sponsor for her, and she took that to mean that she needed to find a Sugar Daddy. Ugh…no sis, that is NOT what I meant. In fact, many women, in particular, do not know what a sponsor is and those that have some understanding often think that a mentor and a sponsor are one in the same. {Sigh} Let’s add this to another bullet point of things that widen the gender pay gap when compared to our male counterparts. According to Sylvia Ann Hewlett in her book, Forget a Mentor, Find a Sponsor, she argues that “women on average have three times as many mentors as men — but men have twice as many sponsors”. In fact, the Harvard Business Review went so far as to say “women are over-mentored and under-sponsored.” So why is this a problem? It is because third-party credibility is always more powerful than anything you can ever say on your own behalf. That’s why people check Yelp and Google reviews before making a decision. Sponsorship often times leads to the influence of a decision that will affect you in a positive way.

To get ahead, you need to pay close attention to those around you who pour into your career both in your presence and when you are working away in your office. Someone who speaks on your behalf during closed-door meetings. Someone who puts their own skin in the game and name on the line by using their connections to help advance you. Financially speaking, a sponsor can help influence decisions that help you get considered for raises, promotions, opportunities and garner career success because unlike mentors, they work at the same organization as you and understand the culture of your company and industry.

My very first sponsor was someone who was advocating for me for months before I even found out. When I found out about how often she spoke to the higher-ups about my accomplishments and contributions, I knew it was time to nurture that relationship a bit more. I started sharing my career goals because if she knows where I want to go, she can help me gain access to the right people. While we no longer work together, our interactions have progressed to a symbiotic relationship where I am now in a position to scratch her back like she scratched mine.

Take Control Of Your Online Presence

What pops up when you Google yourself? (don’t worry, I’ll wait while you check that out). Did something pop up that you would be embarrassed if your boss saw it? How about your bosses’ boss? Is there information on the web that no longer reflects your interests? Are there spring break photos from Cabo that you would DIE if your co-workers saw? Hello, itty bitty teeny weeny yellow polka dot bikini. I think you get the point.

Security Settings

Before we talk strategy, you must first accept that anything you put on the internet can be seen by anyone, despite your security settings. It’s true. If someone really wants to find out what you are posting, they can. But let’s not make it easy for them. Unless you are trying to get Insta-famous, you are your own personal brand or the content that you post is industry-friendly, then you may want to consider making your page private.

Delete, Delete, Delete

Most people will tell you it is time to clean up your online presence and I agree with “most people” in this instance. It’s time to archive your old photos that are unflattering and frankly embarrassing, especially if you leave your social media public. I personally do a clean sweep of my social media about 3 times a year.

In addition to a little sprucing up of your social media, I will add that it is past time to take control of your online presence. This is important because people will naturally Google you when that want to know more about you. It is exactly what your bosses’ boss will do when your sponsor talks about you and it is imperative that your online presence matches what your sponsor says about you.

Personal Branding

So how do you do this? Well, the easiest way is to build a professional resume website or personal branding for yourself, assuming this does not violate any social media policies from your employer. Think of it as a mix of a professional brag book, resume, blog, and portfolio all in one that serves as a career introduction. Here is a snippet of what is out on the web about me.

How to Start a Blog for Personal Branding

Pick A Domain. Start with this domain name checker to see if YOUR NAME is available to use on your new site. If your name is taken, try adding in a location to your domain name. For example, Topher Mack is tophermackatl.com because he is located in Atlanta. By doing this, it will be one of the first things that pops up when someone searches for you on the web.
Pick a Web Host. A web host is a type of internet hosting service that allows individuals and organizations to make their website accessible on the web. In my 9 to 5 life, I help creatives and busy business owners fuse style and strategy to develop a clear brand identity and visual presence. That often means I create websites that reflect their personal brand and I use SMC affiliate, Bluehost for my web hosting. I like it because it works so well with WordPress and it is easy to use.
WordPress. I am biased when it comes to publishing platforms because She Makes Cents is run on WordPress. It is an easy to use platform that is SEO friendly, which means that you are likely to have the content you produce to rank higher in search engines. When anyone searches for you, they are likely to see the good content that you put out on the first page instead of page 5 of Google. Seriously, nobody has the time or the attention span to scroll through 5 pages to see who and what you are about.
Content. CONTENT! CONTENT! CONTENT! If you have made it this far into this post, I know you are serious about ways to gain career success. The content that you create for your professional brag site, should include recommendations from clients & colleagues, excerpts from your portfolio, accolades, ways people can get in touch with you, awards, your resume, and a small mix of your personal interests. You can even use this site to repost from influencers in your industry that you respect which shows that you go above the status quo to immerse yourself in your industry. Want to take it a step up, link it to your LinkedIn page.

When you are feeling stuck in your career, you can use some of these tips to breathe life and inspiration back into what you do. Get a mentor or two. Identify your professional allies and advocates. Take control of your presences and personal branding visuals. If anything, revisit your personal branding website when you need a reminder all of the great things you are doing in your career, big or small.

Cliff Notes: A sponsor advocates on your behalf to help you get a seat at the table. A mentor’s guidance and advisement teaches what to do to keep that seat. That’s why it is important to have BOTH. Being the smart woman who you are, I know that you know that you can’t leave your career in everybody else’s hand. That is why taking control and creating a personal brand through a professional website is the third component of attracting positive and professional success in your career.

{Wise Words} Quote of the Week

Published on August 1, 2014July 31, 2014 by Danielle YB VasonLeave a comment

This is an oldie, but goodie. Instead of doing my normal “Wise Words“, I’d like to share a quote with you that shows, it’s not smart to mess with a smart woman. During a radio interview with Sway and Lauren Conrad, a caller asked her, “What’s Your Favorite Position”? Her answer, well, it’s a classic!

Oh Lauren Conrad… I remember being in high school watching her on MTV during her high school days in Laguna and then her Teen Vogue days in Hollywood. Now she is all grown up and clearly a Woman to Watch.

Mint Interviews Danielle Y. Boler of She Makes Cents

Published on July 30, 2014June 29, 2017 by Danielle YB Vason5 Comments

Back in March, I was contacted by an Editorial Assistant for Mint asking if I would be interested in doing an interview. I interview people all the time, but rarely am I on the other side of questions. Excited and a little nervous, I agreed. Yesterday, they contacted me to let me know that the interview was published.

Danielle Boler hopes to start a conversation about how women can make smarter financial decisions and live a fabulous life on her blog She Makes Cents. When it comes to how women view money compared to men, Danielle says she believes women are more cautious – which can be a double-edged sword. On the one hand, saving more creates a good cushion for emergencies and other unforeseen events, but it can also prevent big financial gain. “Some believe it’s because women are not confident in making big financial decisions. I’m inclined to disagree,” she says. “When armed with the proper tools to make sound financial choices, women prove to be confident, powerful and commanding in their financial choices.” In the end, diversifying your financial portfolio (no matter what your gender) is important on every income level to make your money work for you, she says.

We recently checked out with the sassy blogger to learn more about her site and get her take on personal finance. Here’s what she had to say:

Click here to read the full interview and find out financial freedom is important!

{Business Cents} Is Thinking Like A Woman Not Enough to Become A Boss?

Published on March 20, 2014March 20, 2014 by Danielle YB VasonLeave a comment

I like the quote “Act like a Lady, Think like a Boss”, but after admittedly over thinking it, it might not be as empowering as I once believed. Perhaps, the shift in my thought process came after the quote was expanded to say, “look like a girl, act like a lady, think like a man, & work like a boss”. First off, I’m not a girl, rather a grown woman climbing the corporate ladder and this quote, in my opinion, perpetuates two very poignant paradigms that have been instilled in our culture. The first, that thinking like a man yields better professional results and the second; thinking like a woman is inferior. Is thinking like a woman not enough to become a boss? Is this part of the reason gender and pay inequality is still very present in the workplace? Better yet, are we losing the “corporate game” because we are playing “like a girl”?

Join SMC next Wednesday as we begin our “Like a Girl” series as I take on topics of Women, Business, & Money explored through studies, career experts, and personal experiences. My goal is to redefine the standard of measurement while shedding light on some awesome women who are kicking ass and taking names in their careers!

Your Thoughts…?

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{Woman to Watch} Jen Ramos of Made By Girl

Published on March 11, 2014April 5, 2014 by Danielle YB Vason2 Comments

Meet Jen Ramos!

On of my favorite things to do on Sundays is kick back and read other people’s blogs. A few years ago, I came across the online shop and blog Made By Girl, by Jen Ramos, which features all things pretty from paper goods to typographical posters! I had an instant connection to her style aesthetic and immediately started blogger crushing on Ramos. She then upped the ante, when she launched her new site, Cocoa & Hearts, where she sells gorgeous original paintings. Since following her on social media, I feel like I have gotten to know her precious and oh so fab dog Darla, her family, and get a more behind the scenes of the woman behind the brand. As a blogger and a woman in business, it is important to make a splash and let your presence be known. She is always polished, personable, and positive and that’s why she is our latest Woman to Watch!

images via MadeByGirl

Let’s Be Social!

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Email SMC: shemakescents@gmail.com

{Women in Business} Lessons from Kell on Earth

Published on May 7, 2013March 11, 2014 by Danielle YB Vason3 Comments

Meet Kelly Cutrone!

I used to watch the Bravo show Kell on Earth that followed fashion publicist, author, and mom, Kelly Curtone, and her team at the fashion PR firm People’s Revolution. While yes, I loved the “reality” of this reality show, without knowing it, I was learning valuable life and business lessons. Perhaps, her most repeated note of advice to women comes from the title of one of her books- If You Have to Cry, Go Outside: And Other Things Your Mother Never Told You. I remember hearing her say this and thinking to myself, duh, I wouldn’t cry at work. That’s so unprofessional. My naiveté at my judgment of people who do this. While yes, tears in the workplace can be viewed as unprofessional, sometimes things happen where the scale of logic and emotion could be tipped in either direction. My lesson learned from Kelly Curtone, never let them see you sweat or cry!

{Women, Money, & Cosmo} The Debt Crisis No One Is Talking About

Published on January 15, 2013May 25, 2016 by Danielle YB Vason7 Comments

My favorite professor and teacher of all things “deep”, Dr. Michelle S. Hite, once told me that when you are fully engaged in research, you will start to see inspiration everywhere. I was researching women and business, but more specifically the salaries gaps of women in business, when I found inspiration in an old “habit”. My name is Danielle and I am an admitted magazine junkie and Sunday evening… Cosmo was my latest hit. While reading the February LOVE issue, I came across a very informative article from Rachel White entitled The Debt Crisis No One Is Talking About! In it, White discusses the vicious financial cycle of women, higher education, and student loan debt. You see, it is easy to say that women have more debt. That’s a statement I hear all the time from men and women. It’s a blanketed generalization because the mind tends to lead one to the stereotype of women and financial incompetence not the FACT that more women now have more financial responsibilities. For example, women now outnumber men in college, which means women are more likely to start their careers in debt. In her article, White used a real life example of a woman by the name of Brenda Errichiello, who “found herself with a $947 monthly [student loan] bill and only a $27,000 annual salary”. In all, Errichiello ;graduated with a fabulous 3.9 GPA and $92,000 in debt. OMG, I thought to myself while reading this because Rachel White could have very well been telling my own story. I, like Errichiello, graduated with honors from Spelman College and thousands of dollars in debt before I even earned my first adult check.

What is Errichello to do?

She Makes Cents You might be surprised by the answer. She had actually considered going back to school with the hope that more education means a better paying job, job security, and a bump up the corporate ladder. This is something I very well considered myself, getting back on the law school grind, but I had to remind myself that money doesn’t equal love and that hard work doesn’t always pay off in the currency of one’s choosing. Is this the epitome of spend more make more? This, SMC readers is that start of the Debt Crisis no one is talking about.

Things to Consider!

Women come out of the gate making less than our male counterparts for the same positions (18% less according to the article), are less likely to ask for raises at review time, have more student loans, and generally take maternity leave to start a family. How are we going to catch up? Why isn’t anyone talking about debt? According to White, it affects out relationships or lack thereof, career choices, and forces drastic decisions that hurt us even more in the end and if you follow SMC, you have read of other real life examples that support White’s point.

Do You Consider This A “Debt Crisis”?