Oh…My….Goodness.  We did it.  We survived 2020 (assuming we make it the next few days) and that is not to be taken lightly.  So now that you survived let’s get 2021 in order.  If you are a long time follower of She Makes Cents, you know that we start every new year with a power word/ word of the year to help set our intention. So let’s get started.


When choosing a word of the year it is important to select a word that is both inspirational and aspirational. Power words are often verbs because they require action on your part to fully integrate them into your life. That’s right, it is time to be intentional with our actions. Ask yourself, what doesn’t feel like [your power word] in your life right now? Think about how you could apply your word to your goals for yourself. For example, the team from Dave shares 7 areas in your life for S.M.A.R.T. goals. The goal categories are financial goals, spiritual goals, educational goals, career goals, family goals, fitness goals, and social goals. Does your word of the year apply to any, if not all, of the S.M.A.R.T. goal categories? If so, keep reading.


A power word is like a New Year’s resolution but so much better. When used correctly, it guides the intentions and goals that one sets for oneself. Since 2013, I have asked She Makes Cents readers to share one word to reflect their personal goals/resolutions/vision for the year ahead and the response every year is inspiring. I love doing this because with every 365 days that go by, we evolve and our needs, wants, and aspirations change. I am not the same person I was at the beginning of 2020 and my mental, physical, financial, and emotional evolution this year has inspired my power word for 2021.

Unlike in previous years, my 2021 power word works for every aspect of my life: financial, personal development, career, lifestyle, and quarantine life.

Looking back at my earlier power words, I remember where I was in my life, what was important, and what I needed to work on. In 2013 my word was balance. Then came focus (2014), passion (2015), bravery (2016), intention (2017), declutter (2018), bloom (2019) – fun fact, my daughter was born in 2019 and her name, Chloe, means “to bloom and discipline (2020). This year, I am very proud to share that my word of the year is SIMPLIFY.  

Power Word of the Year 2021 by Top Personal Finance and Lifestyle Blogger, Danielle YB Vason, of She Makes Cents.

By definition, simplify is a verb that means to make [something] less complex or complicated; make plainer or easier. For the year 2021, I challenge myself to simplify my financial goals, family goals, fitness goals, personal development goals, and every other area of my life.  I am looking forward to uncomplicating my life, goals, and actions and I look forward to seeing how much has changed one year from now.

I would love to hear your POWER Word of the Year. Please share your 2021 Word of the Year in the comments below, or hop over to the SMC Instagram to share your word there!